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Optitex

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  • Product (UI/UX) Design
  • Frontend Development
  • SaaS (Software as a Service)

Efi Optitex is a revolutionary software platform with unmatched capabilities, widely regarded as the world’s leading provider of integrated 2D/3D solutions for the fashion industry.

This innovative platform has revolutionized the industry, offering users advanced features such as 3D visualization and simulation, pattern design, fabric simulation and much more. With this powerful suite of tools, Efi Optitex enables fashion professionals to quickly and easily create high-quality designs that are visually appealing and tailored to their customers’ needs.

Optitex, an innovative enterprise-level technology provider, approached us to provide user-experience solutions for their cloud web applications. We were tasked with creating a comprehensive UX design strategy that would help seamlessly integrate their applications into the contemporary workflow and make them more intuitive and easy to use.

We began the development process by creating wireframes and prototypes for the applications. After that, we then transformed these prototypes into a fully designed user interface with a meticulously crafted look & feel, based on Google’s material design guidelines to ensure that it matches the desired branding.

Finally, everything was tested and refined to guarantee an optimal user experience on all platforms before the apps were released.

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We integrate business strategy into visuals to facilitate UX storytelling and user flow

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